High Value Publishing

7 Biggest Mistakes When Selling Digital Advertising

January 10, 2024 Eric Shanfelt Season 3 Episode 1
High Value Publishing
7 Biggest Mistakes When Selling Digital Advertising
Show Notes

Eric Shanfelt and ad sales expert, Ryan Dohrn, show publishers how to avoid the 7 biggest mistakes sellers make when selling digital advertising.

  • The Wrong Products for the Wrong Client
  • Too Many Products to Sell
  • Faking It
  • The Danger of Value Add
  • Giving Too Many Details
  • Not Closing the Loop with the Client
  • Selling Magic Instead of Marketing

Learn more at https://nearviewmedia.com/